Website DEsign
Build a Successful Website
Clean, Easy Navigation, Informative.
The key to a good looking, positively perceived website is ensuring that the layout is clutter free, appealing to the eye, and that it’s intentions are clear. Utilize call to action buttons, graphics, simple images and a good color theme.
Steps to Follow
1. Determine Website Goals
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LEARN
- Consider goals for yourself or business, as well as goals you have for your user experience.
- Sit down and work out what you want your website to achieve. Do you want to bring in more profits? Raise brand awareness? Increase traffic? It is important to have your intentions in mind.
- Envision what you want your website to look like.
2. Picking a Domain Name
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LEARN
- Make it easy to spell
- Keep it short: the shorter it is, the easier it is to remember and type
- Research the domain name: Google it and see if similar domain names have already been used, and search on USPTO.gov to ensure it doesn’t contain any registered trademarks.
- Try to come up with an SEO freindly domain that includes keywords and geolocation. ( ex. www.indyelectrician)
3.Map Out User Journey
A successful website design requires proper organization. You need the website to be intuitive to users
LEARN
- Focus on entire journey and experience
- Decide the flow of your website. In what order do you want to present your information?
- What do you want the user to notice first on your site?
- Be sure to mentally map out a flow chart of how you want users to navigate the page, this plays a key role in their experience on your site.
3. Create Interesting, engaging, website user interface.
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LEARN
- Prominently display a clear description of your business
- Use beautiful graphics and easy-to-read fonts
- Find ways to stand out: customize imagery, styles, and animations and tailor them to your brand.
- Don’t use image sliders or carousels. Research shows that the carousel’s first image gets 90% of the clicks, so the other images are useless.
- Utilize white space. It is effective in channelung users’ attention from one item to the next, rather than being overwhelmed with clutter on a screen.
How to Optimize for Search Engines
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- At minimun, understand how the search engines crawl and index your content and ensure the basic on-page factors are optimized.
- The better your website and design content is, the higher your site will show up on search engine result pages.
- Conduct thorought keyword research to ensure your website contains highly searched keywords.
Regularly update website
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LEARN
- Both content quantity and freshness are important to search engines, so it’s important to keep your site active and up to date.
- Updating your website with new links to articles or videos also will draw more visitors in.
- Another great form of content that can be refreshed is testimonials. Asking for testimonials from your customers then publishing them on your website is a great way to post fresh, high-quality content.
People Utilize Media, images, and graphics.
Videos are a good way to keep people on your site for a longer period of time, even if it takes them to an external link in a new tab. The average consumer today prefers to be visually stimulated rather than to see word based content.
Making your site available on mobile devices
You need a mobile version of your website to help build credibility with your customers, clients, or influencers in your industry. Not only will it provide a better browsing experience for your visitors, but it also amplifies your visibility.
%
Of all Website Visits in 2020 Came from Mobile Devices
Utilize Testimonials If Possible!
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Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua.
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua.
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Lorem ipsum dolor sit amet, consectetur adipiscing elit.